Salesforce CRM improves business processes by organizing information about customers or potential customers and provides users with access to all interactions that have taken place with them. Salesforce CRM helps organizations quickly identify sales opportunities, manage customer lifecycle, and increase employee productivity.
Salesforce CRM is the most powerful tool for managing business information and for building automated workflows in customer interaction processes. Salesforce collects, correlates, and analyzes the processes carried out, offering recommendations and answers in key situations based on artificial intelligence.
Sales Cloud helps users work quickly by tracking customer information in one place, identifying and building personalized sales workflows. Salesforce CRM helps sales teams track the pipeline generated by each interaction with a potential customer, manage daily tasks such as emails, meetings, or phone calls, and adjust sales processes based on the stage of each opportunity.
Salesforce Marketing Cloud is used in marketing departments and is a CRM platform that collects, centralizes, and segments customer data based on their preferences. Marketing Cloud builds personalized interactions with customers based on their preferences and helps marketing teams deliver high-performance campaigns to specific audiences at the right time, on their preferred communication channel.
Service Cloud is the CRM platform used by customer support departments. It gives agents access to all interactions that have taken place with organization’s clients to understand and respond quickly to their requests. Service Cloud automatically allocates customer requests to the right agents and use artificial intelligence to offer recommendations and suggestions to answer their needs. Salesforce CRM allows you to establish and build work processes to increase employee efficiency and optimize response time to registered requests.
Show customers the products they love through web pages customized to their behavior. Enjoy features such as saved carts, optimized payment streams, and more ways to improve your conversion channel. Use the power of Salesforce platforms to connect all the information about the customer, whether it comes from sales, marketing, or service.